Overview

Job Title: Head of Digital Marketing

Job Industry: Agribusiness

Job location: Arusha

HR World Ltd

 

 

 

HR World Ltd, on behalf of our client, is searching for a Head of Digital Marketing to drive digital transformation, improve customer retention, and support entry into new markets.

 

THE RESPONSIBILITIES;

  • Create and implement comprehensive digital strategies.
  • Create data collecting tactics to gain useful customer insights, which will inform digital marketing and customer engagement.
  • To collaborate with Group IT and Marketing to ensure digital activities are aligned.
  • Increase client retention with targeted engagement and loyalty programs.
  • To lead digital marketing activities, such as SEO, social media, and e-commerce tactics.
  • Manage budgeting and financial planning for digital activities to maximize ROI.
  • Lead digital transformation activities and optimize e-commerce platforms.
  • To enhance the customer experience with data-driven insights and personalized interactions.
  • To establish measures to assess the efficacy of digital efforts.
  • Collaborate with external partners to develop novel solutions and best practices.
  • Maintain compliance with data privacy and cyber security standards.

 

THE QUALIFICATIONS:

  • A bachelor’s degree in marketing, business, or a similar subject.
  • The extensive experience with digital marketing, e-commerce, data analytics, and digital transformation, preferably in a multinational organization.
  • A strong experience with digital marketing tactics, e-commerce tools, and customer insights.
  • A proven leadership skills and experience encouraging cross-functional teams.
  • The excellent communication, cooperation, and money management abilities.

 

The interested candidates should send their CVS to career@hrworld.co.tz before December 2, 2024.

Only successful candidates will be contacted